Category Archives: Rapleaf Updates

Rapleaf Opening Offices in Chicago, New York

By michael | Published: February 11, 2010
It’s already been an exciting year for us with several developments on the new hires and product fronts, and it’s about to get even better with Rapleaf expanding across the country. Rapleaf’s home will always be in San Francisco (where we’ve been since 2006), but we just opened a Chicago office (led by Phil Davis, our [...]
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Using Facebook Fans to Improve Automotive Marketing

By michael | Published: January 29, 2010
Razorfish’s automotive-focused Headlight Blog recently featured a post by Rapleaf’s Nathan Scripps on how manufacturers are currently engaging fans on Facebook. Here’s a preview of the post: Facebook Fan Pages have become the most recent in a long line of social media “must-haves” for automotive marketers –- but what do they really tell you? And [...]
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Rapleaf and Loyalty Lab Partner To Enhance Loyalty Programs With Social Data And Customer Influence

By michael | Published: January 27, 2010
Rapleaf is proud to partner with Loyalty Lab to boost customer loyalty marketing programs. Below is the full press release from PRweb: Loyalty Lab, the leading provider of high-engagement CRM, loyalty and rewards platforms for consumer-focused companies, today announced its integrated partnership with Rapleaf. Leveraging Rapleaf’s capabilities as the largest provider of social data, Loyalty Lab now [...]
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Rapleaf Welcomes Phil Davis, Our New General Manager of Marketing Services

By michael | Published: January 26, 2010
We’re proud and excited to have Phil Davis join the Rapleaf team. Phil is an innovative and seasoned marketing and sales executive who is coming on board as Rapleaf’s General Manager of Marketing Services. “I am delighted to be part of a fantastic team as we provide our social media data and consumer insight to fuel our [...]
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Facebook Fan Page and Twitter Follower Analysis and Insight

By michael | Published: December 9, 2009
For companies with a few hundred fans or followers, a quick glance through user profiles, fan page wall activity, and tweets will probably be enough to identify audience demographics and potential influencers. However, understanding more than a thousand fans and followers at once can be overwhelming. That’s where Rapleaf’s new “Fan Report” comes in. The Fan Report: [...]
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Database Milestones

By michael | Published: September 25, 2009
  It wasn’t too long ago when Rapleaf only had data on a handful of people. Today, with our people database growing rapidly, we have insight into over 375 million consumers, including their demographics, psychographics, social network memberships, friend counts and more. We’re proud to help leading businesses better understand their customers in our continuous quest to improve the consumer experience. Share this post:
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